👋

I'm Ciarán

{Kir-awn}

I help mission-driven organisations design digital products that just make sense.

For more than a decade, I’ve helped teams turn ambitious goals into achievable realities.

I can help you

understand user needs
test your assumptions
untangle complexity
create an MVP
build a website
understand user needs

From grassroots organisations to global, multi-partner initiatives, I partner with teams to build better systems and launch transformative digital services. My structured approach not only delivers results, but amplifies your impact with the communities you serve.

Product discovery

I guide teams through structured product discovery methods that uncover user needs, build alignment across stakeholders, and shape confident decision-making.

Ethical user research
Product and organisation strategy
Remote interviews and surveys
UX audits, and analysis
Object-oriented UX

Product design

Rather than oversimplifying complex tasks, I create accessible interfaces that make complexity intuitive – empowering users to thrive with the tools we build.

User journeys
UX/UI design
High-fidelity prototyping
User testing and validation
Design system development

Product development

I bridge the gap between design and development to help teams ship better products, faster. My approach delivers results that work within your budget, and scale with your needs.

Website development (Webflow)
Developer documentation
Accessibility compliance
Implementation support
Developer hand-off

My work

Project 1 of 5

Reshaping humanitarian feedback systems

Loop drives systemic change by amplifying community voices and advancing decolonisation in the delivery of humanitarian assistance.

Core contributions

I led a multidisciplinary team of designers, developers, and humanitarian accountability specialists from around the globe in a collaborative effort that enhanced clarity and understanding among internal stakeholders, local and international partner NGOs, UN agencies, and donor organisations. Furthermore, I worked closely with vulnerable internally displaced persons (IDPs) and refugee communities in selected regions where Loop was implemented to design effective feedback channels. This process culminated in the successful launch of a digital platform across five countries.

Collaboration outcomes (4 years)

Transformed Loop from concept to operational service, facilitating community feedback across five countries via SMS, voice, WhatsApp, and a web app in twelve local and international languages.

A 7-min documentary about Loop is available on YouTube here

Research contexts

🇮🇶 Iraq · 🇸🇴 Somalia · 🇿🇲 Zambia · 🇵🇭 Philippines · 🇮🇩 Indonesia · 🇵🇱 Poland · 🇺🇦 Ukraine

A laptop with a screenshot of TalkToLoop.org is displayed in front of a turquoise background. An old Nokia phone and shows Loops SMS service on the left, while on the right an Android phone displays Loop's Facebook Messenger Bot
Project 2 of 5

The open-source backbone of global healthcare

Supporting healthcare delivery in resource-limited settings, OpenMRS provides essential medical record infrastructure from local clinics to national networks

Core contributions

As one of two designers supporting the OpenMRS community, I played a vital role in integrating product design practices within our team of global developer contributors. I collaborated closely with implementing organisations, including Partners in Health, Ampath, Palladium, MSF, and Mekom Solutions, to understand organisation and user needs, and build alignment on feature development, prioritisation, and implementation.

A laptop sits on a desk with a stethoscope beside it. The hands of a healthcare worker can be seen pointing to it as well as another pair of hands.

Collaboration outcomes (4+ years)

As of 2025, OpenMRS-3 is used in over 18,000 health facilities worldwide. It has expanded its coverage beyond outpatient care to support inpatient settings for the first time. Additionally, design patterns have been established to accelerate the global adoption of O3 and encourage community contributions.

Research contexts

🇰🇪 Kenya · 🇸🇱 Sierra Leone · 🇸🇸 South Sudan · 🇭🇹 Haiti

Project 3 of 5

Connecting systems that serve communities

OpenFN helps governments, NGOs and social enterprises around the world move data, automate tasks, and accelerate social impact.

Close up shot on a cyan background of a laptop with OpenFN's workflow automation interface displayed on it

Core contributions

I scoped, planned, and facilitated a 10-day design sprint in collaboration with another product designer and the OpenFn development team. Throughout this process, I conducted a comprehensive UX audit of the existing workflow builder, explored various potential solutions in low fidelity, and prototyped and tested a visual workflow builder alongside a workflow monitoring tool. Additionally, I created hand-off documentation and collaborated with the OpenFn technical team to support the implementation of the validated solutions.

Research contexts

Remotely with OpenFn users around the world.

Collaboration outcomes (2 weeks)

Redesigned OpenFn's core experience, reducing complexity and lowering barriers to entry for technical and non-technical users alike.

PHISICC
Project 4 of 5

Redesigning paper tools for frontline health workers

PHISICC (Paper-Based Health Information System in Comprehensive Care) provides frontline health workers with intuitive paper forms that guide clinical decisions and improve patient care.

Close-up photograph of a healthcare worker in Africa writing on a paper medical form

Core contributions

Collaborated with a team of two other designers to create a UI kit that enabled us to efficiently build forms and implement changes at scale.

Collaboration outcomes (6 months)

Healthcare workers across all sites reported improved satisfaction and usability, while clinical impact is being measured through randomised control trials.

Research contexts

🇰🇪 Kenya · 🇲🇿 Mozambique · 🇨🇮 Côte d'Ivoire

Project 5 of 5

Delivering woman-centred data to global health decision makers to accelerate better health

Global digital good integrating segmentation science, behavioural insights, and mixed-methods research to better understand population health disparities.

A screenshot of the Pathways Segment Explorer is displayed on a peach coloured background.

Core contributions

As the Product Design Lead, I am responsible for building alignment within a multidisciplinary team of more than 20 contributors, including specialists in data science, design, behavioural science, software development, and global health. I also focus on understanding the needs of our users across Ministries of Health and global health organisations worldwide, collaborating to create a platform for data-driven health decisions.

Collaboration outcomes (2+ years)

A growing suite of digital tools evolving from concept to platform, is gradually being adopted by Ministries of Health and global health organisations worldwide.

Research contexts

🇰🇪 Kenya · 🇸🇳 Senegal · 🇮🇳 India · 🇳🇬 Nigeria

A laptop with a screenshot of TalkToLoop.org is displayed in front of a turquoise background. An old Nokia phone and shows Loops SMS service on the left, while on the right an Android phone displays Loop's Facebook Messenger Bot
A laptop sits on a desk with a stethoscope beside it. The hands of a healthcare worker can be seen pointing to it as well as another pair of hands.
Close up shot on a cyan background of a laptop with OpenFN's workflow automation interface displayed on it
Close-up photograph of a healthcare worker in Africa writing on a paper medical form
A screenshot of the Pathways Segment Explorer is displayed on a peach coloured background.

What my clients say about me

As someone with over 20 years in the humanitarian sector, I was particularly impressed by Ciarán's ability to design sensitively for challenging contexts, while bringing even the most skeptical stakeholders along with him.
Profile image of Christina Bennett
Christina Bennett
Head of Programme, Humanitarian Policy Group
Ciarán continuously goes above and beyond to care for our OpenMRS user community. He works side-by-side with community members to improve care experiences in low-resource environments worldwide.
Profile image of Grace Potma
Grace Potma
Director of Product
Ciarán combines the analytical and empathetic skills of Service Design, with the visualisation and prototyping attitude of a UX Designer. He would be an asset to any team looking to find answers to complex interaction design problems.
Profile image of Gerben ten Cate
Gerben ten Cate
Head of Interaction Design
Our collaboration with Ciarán was incredibly productive...providing a more intuitive UX without sacrificing functionality was crucial for our mission.
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Taylor Downs
Founder & CEO
Ciarán's systematic approach to design and user experience resulted in a product recognised for being friendly, accessible, with a unique look and feel. He has a strong network of community first designers and developers to call on to scale when needed.
Profile image of Alex Ross
Alex Ross
Founder & Loop Lead

Hi, I’m Ciarán Duffy

For over a decade, I've been creating digital products for mission-driven organisations, bringing both formal training and a lifelong passion that started with building websites at age 12.

Since 2018, I've led product design projects at Sonder Collective ↗, partnering with organisations like the Gates Foundation, Humanity United, ODI Global, and OpenMRS to research and design digital products across the global health and humanitarian sectors.

My work spans global contexts, with particular expertise in designing for underserved communities and resource-constrained environments. I bring deep experience in ethical research practices and inclusive design principles, ensuring our work creates meaningful impact while protecting participant dignity and wellbeing.

My approach is grounded in kindness, collaboration, and a commitment to accessibility, ensuring digital products work for users of all abilities.

I'm originally from 🇮🇪 Dublin, Ireland and operate from a small design studio in 🇩🇪 Berlin, Germany, which serves as a collaborative hub for some of Sonder Collective's global projects.

Photo of Ciarán Duffy wearing a mustard yellow shirt looking down and smiling

Engagement models that work for you

As a core member of Sonder Collective ↗, I can assemble expert teams across research, design, data science, and development when needed.

Spark project

A short, energetic engagement that applies product design methods to quickly solve targeted challenges.

Great for:
Creating a vision for a digital tool ahead of fundraising efforts.
Framing a problem and prototyping a solution.
Identifying and resolving critical usability challenges with your website.
Typical timeline
2 – 3 weeks

Strategic deep dive

An in-depth engagement where we frame problems, understand user needs, and design strategic solutions that create lasting impact.

Great for:
Transforming complex data into 
user-friendly digital tools.
Prototyping and launching field-ready digital systems.
Transforming digital services to reach underserved communities.
Typical timeline
3 – 6 months

Systemic redesign

A long-term engagement where we embed and build design capabilities to transform how your organisation serves communities.

Great for:
Embedding scalable design systems and practices across global teams.
Launching transformative digital products that drive systemic change.
Building interconnected digital services that amplify social impact.
Typical timeline
8+ months

Ready to collaborate?

Let's discuss how we can work together to bring ideas to life and make the world a little bit better.

Photo of Ciarán Duffy